Hurricanes membership billboard shoot

Last month I did a shoot for the Hurricanes rugby team. Some of the photos have been used in a billboard that is on display outside Westpac Stadium. The billboard promotes the 3 match memberships that are available: http://www.hurricanes.co.nz/tickets. We shot each of the players separately and then they were clear cut and put together with stock game photos as the background. Here is a selection of the collateral produced:

Hurricanes at Wellington Airport

Hurricanes at Wellington Airport

smaller billboard

6×3 feet billboard

12X3-Hurricanes-Vs-Blues

12X3-Hurricanes-Vs-Blues billboard

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Concept poster

Stadium-billboard_3-match-membership

Stadium Billboard

 

Here are some of the billboard up at Westpac Stadium…

Billboard at Westpac Stadium

A medium shot showing the scale

 

Billboard at Westpac Stadium

A wider frame showing the context next to the stadium

Here are some behind the scenes shots of the shoot we did:

This little boy was awesome, totally professional little model who was cute to boot

This little boy was awesome, totally professional little model who was cute to boot

14 15

Group shot for a Placemakers Ad

Group shot for a Placemakers brief

Elias Rodriguez who was a super trooper assisting on this one. He actually ran alongside each of the players holding strobes- a marathon of sprints

Elias Rodriguez who was a super trooper assisting on this one. He actually ran alongside each of the players holding strobes- a marathon of sprints

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